Information Technology Capabilities, Organizational Agility, and Competitive Advantage: A Study of Micro, Small, and Medium Enterprises in Indonesia

This paper aims to explore the relationship between information technology (IT) capabilities and competitive advantage, with organizational agility as a mediator, in case of micro, small, medium enterprises engaged fashion industry Indonesia. Data were collected by distributing questionnaires 180 small medium-sized Indonesia’s that have used e-commerce platforms conduct their business activities. The data analyzed using partial least squares structural equation modeling (PLS-SEM) SmartPLS 3.0 software. study suggests IT significantly influence advantage. Therefore, can serve basis for Indonesian government promote digitalization use among enterprise owners order face changes market remain competitive. It also be beneficial managers aim increase awareness importance operations. work this deepens understanding capabilities, agility, which are becoming increasingly important current digitalized ever-changing environment. enriches literature about is related level, how they it handle factors contributes obtaining